Integration of professional values
Objective:
To hold an entertaining event in the new office. We came up with a festival format and divided the area into a party zone and a zone of New Year workshops.
Implementation:
We wanted to recreate a Christmas market on the central square of a European city in the party zone, e.g. shops with trdelniks, caramel apples and mulled wine, tower clock, street floristics and illumination, even number signs on houses and street performers. Another part of the office was transformed into a laboratory with many New Year's workshops. Metaphorically, it was as if the participants were making magic in the lab for a New Year party in the party zone.
Idea:
To summarize the results of the year and introduce new employees to the values of the video game production studio.
Entertainment festival
for a chain of Israeli cuisine restaurants
Objective:
To increase the loyalty and duration of the employees’ labour contract in the restaurant chain.
Implementation:
We organised a festival space with many game points in one of the chain's flagship restaurants. By participating in interactive games, guests earned game currency which they could spend on gifts or company-related certificates e.g. a dinner with the director. Everyone was invited: employers, managers, waiters, kitchen staff and service staff. The guests had a fun and meaningful time together despite speaking different languages.
Idea:
A festival for all employees of the company.
Corporate reset for emotional discharge
Objective:
The client asked to make the event as bizarre as possible. We decided to build the concept around a children's Yelka (a traditional Soviet New Year celebration for kids), to which we added absurdity and nonsense.
Implementation:
We kept all the attributes but turned them inside out. Guests were greeted by a mirrored disco reindeer, and the bunny boys did a round dance around a large car freshener Christmas tree. Yelka was hosted by Ded Moroz (Russian Santa). According to the legend, it was his eighth party that day. Snegurochka (Snow Maiden) could have helped him, but she preferred to perform the Flight of the Bumblebee on rubber pigs, while the guests were playing New Year tunes on electric mandarins. And yes, nobody left without a sweet gift.
Idea:
To express loyalty to the team and to reflect on a difficult and unpredictable period.